Audio Production: Roddom
Sound Director: Andrey Starovoitov
Composer: Yan Zhenchak
Prolonged warranty service is prolonged pleasure for Volkswagen car owners.
In order to illustrate emotions prolonged in time we turned to lomography as 'prolonged photography'. Expedition through Belarus with a luggage of 6 analog lomo-cameras let us create 4 lomo-walls reflecting prolonged owners' pleasure for each one of the four Volkswagen top models (Golf, Passat, Tiguan & Touareg).
Folded leaflets with lomo-content were distributed on the largest parking lots of Minsk. Message was highly personified as Touareg owners received Touareg lomo-leaflet & so on.